Vetreality Holdings · Zimbabwe
Emperor Premium Dog Food Zimbabwe · Distributed by Vetreality

Feed smart. Give them the nutrition they deserve.

We bring Emperor Premium Dog Food from South Africa to Zimbabwe. Choose a complete and balanced recipe for your dog’s life stage, then ask us about the right pack and current availability in Harare.

The Emperor range

Find the right pack.

Ask us about current product availability in Harare.

Emperor Adult All Breed 20 kg bag
20 kg

Adult All Breed

Everyday adult nutrition in a larger bag.

Recipe details

For adult dogs. Liver flavour. Prebiotic fibre supports digestion; omega fatty acids support skin and coat.

Protein, minimum
25%
Fat, minimum
12%

Choose the pack and kibble size that suit your dog.

See ingredients & analysis
Ask about this pack
Request this product
Emperor Small Breed Adult 3 kg bag
3 kg

Small Breed Adult

Adult nutrition with smaller kibble.

Recipe details

For adult dogs. Liver flavour. Prebiotic fibre supports digestion; omega fatty acids support skin and coat.

Protein, minimum
25%
Fat, minimum
12%

Choose the pack and kibble size that suit your dog.

See ingredients & analysis
Ask about this pack
Request this product

Product images courtesy of Emperor Premium Dog Food. Packaging may change; confirm availability when enquiring.

Why Emperor?

Premium nutrition, thoughtfully formulated.

Emperor puppy and adult recipes are scientifically formulated to provide complete and balanced nutrition. Chicken is the animal protein source, with hydrolysed chicken liver for flavour.

Gut healthPrebiotics and dietary fibre, including chicory root and sugar beet pulp, support gut health and normal digestive function.
Skin & coatOmega fatty acids and linoleic acid support skin and coat health.
Joints & growthGlucosamine and chondroitin support joints; DHA in the puppy formula supports development.
Heart healthTaurine supports normal heart function.

Emperor is grain-inclusive, with cereals such as rice and maize. Emperor recipes are made without fish, pork, beef, soy, artificial colours or artificial preservatives. Check the current pack for the full ingredient list and nutritional analysis.

Inside the recipes

Nutrition for each life stage.

Compare the adult and puppy recipes. Each has its own protein and fat profile, with ingredients and further analysis below.

Adult recipe
For adult dogs
Crude protein, minimum
25%
Crude fat, minimum
12%
Glucosamine & chondroitin
800 mg/kg
Taurine, minimum
500 mg/kg
Crude fibre, maximum
3%
Puppy recipe · 2.5 kg & 18 kg
For growing puppies
Crude protein, minimum
28%
Crude fat, minimum
14%
DHA, minimum
300 mg/kg
Glucosamine & chondroitin
800 mg/kg
Crude fibre, maximum
3%
Ingredients & further nutritional details

Ingredients: Cereals (at least 4% rice); meat and animal derivatives (at least 26% chicken); vegetable protein; fats and oils; vegetables; minerals; vitamins; natural clay minerals; glucosamine and chondroitin; taurine; approved antioxidant.

Both adult and puppy recipes: linoleic acid at least 25 g/kg; omega-6:omega-3 ratio 5–10:1; calcium maximum 12 g/kg; phosphorus minimum 9 g/kg; calcium:phosphorus ratio 1.1–1.5:1; taurine minimum 500 mg/kg; DHA minimum 300 mg/kg.

Emperor recipes are made without fish, pork, soy, added sugar, artificial colour or artificial preservatives. Always check your chosen pack for the current recipe and analysis.

Recipe information: Emperor Adult · Emperor Puppy. Percentages above are converted from the manufacturer’s g/kg values.

Use the current pack’s feeding guide and nutritional analysis. For a diagnosed food allergy or a therapeutic diet, ask your veterinarian before changing food.

Feeding guide

Feed well. Change gradually.

Start with the daily feeding amount on your chosen Emperor pack. Adjust for activity and body condition, keep fresh water available, and introduce a new food over about seven days.

  1. Days 1–225% Emperor
    75% current food
  2. Days 3–450% Emperor
    50% current food
  3. Days 5–675% Emperor
    25% current food
  4. Day 7100% Emperor

Watch your dog’s appetite and stools during the change. Ask your veterinarian for advice if digestive signs persist or your dog has a health condition.

From choosing to feeding

Confidence in every pack.

A good choice starts with clear recipe information and continues with how you buy, store and serve your dog’s food.

Flavour your dog can enjoy.

Emperor’s adult and puppy recipes are liver-flavoured, with chicken listed in the ingredients. If you are trying Emperor for the first time, ask us about a smaller pack in the right life-stage recipe and introduce it gradually.

Every dog has its own preferences. A smaller pack gives you time to see how your dog enjoys the food before choosing a larger bag.

Compare the packs

Know what you’re buying.

Before buying, confirm the recipe, pack size, current price and availability with us. Check that the bag is sealed and that its best-before date is suitable for when you expect to use it.

The current pack label is your reference for ingredients, nutritional analysis and feeding amounts.

Ask where to buy
How should I store the food after opening?

Follow the storage instructions on the bag. Keep the food cool and dry, away from direct sunlight, and close the bag after each use. If you use a clean, dry storage container, keep the original packaging so the label, batch details and best-before date remain available.

What if I have a concern about a bag?

Keep the packaging and take clear photos of the food, bag, batch details and best-before date. Send these to us with where and when you bought it so we can help you raise the concern with the supplier.

Common questions

Choose with confidence.

Find out what Emperor offers your dog, which recipe to choose and how to get your first pack.

Why choose Emperor for my dog?

Emperor brings together complete and balanced nutrition, chicken-based flavour and nutrients that support everyday wellbeing. Its scientifically formulated puppy and adult recipes include prebiotics for digestive health, omega fatty acids for skin and coat, and glucosamine and chondroitin for joint support. We can help you choose a recipe for your dog’s life stage.

Which recipe is right for my dog?

For growing puppies, choose Puppy All Breed. For adult dogs, choose Adult All Breed, or Small Breed Adult if your dog prefers smaller kibble. The 2.5 kg puppy pack contains the puppy recipe in a convenient smaller bag. Send us your dog’s age, breed, weight and current food, and we’ll help you compare the options.

What makes the puppy recipe different?

Growing puppies have different nutritional needs from adult dogs. Emperor Puppy provides a minimum of 28% protein and 14% fat, with DHA to support development. It gives you a dedicated puppy option instead of relying on an adult recipe during growth.

What supports my dog’s digestion, skin and coat?

Chicory root, sugar beet pulp and prebiotics support normal digestive function, while omega fatty acids and linoleic acid support healthy skin and coat. These are everyday nutritional benefits. If your dog has ongoing itching, digestive upset or joint pain, your vet can help identify the cause and advise on the right diet.

My dog is a fussy eater. Is Emperor worth trying?

Emperor includes hydrolysed chicken liver for flavour, making it an option to consider for a selective eater. Ask us about a smaller pack in the appropriate recipe so you can introduce it gradually and see how your dog enjoys it before choosing a larger bag.

Does Emperor contain grains or chicken?

Yes. Emperor uses chicken as its animal protein source and includes grains such as rice and maize. The range is described as made without fish, pork, beef or soy. We can help you check the current pack’s full ingredient list before buying. For a diagnosed food allergy, including chicken allergy, follow your vet’s dietary advice; Emperor is not a prescription allergy diet.

How much should I feed, and how long will a bag last?

Use the feeding guide on your chosen pack as your starting point, then adjust for your dog’s activity and body condition. To estimate how long a bag will last, divide its weight in grams by your dog’s daily portion: a 20 kg bag lasts about 50 days at 400 g a day, or 40 days at 500 g a day. Your dog’s feeding amount may differ. Tell us the daily portion and we’ll help you compare pack sizes.

How do I change from my dog’s current food?

Mix Emperor with the current food over about seven days: 25% Emperor on days 1–2, 50% on days 3–4, 75% on days 5–6, and 100% on day 7. Keep fresh water available and monitor appetite and stools. Take longer if your dog needs a gentler transition; seek veterinary advice if digestive upset continues.

Can I feed it to a pregnant or nursing dog?

We’ll help you check the selected recipe’s current label for pregnancy and nursing suitability. Because nutritional needs increase during these stages, ask your vet to confirm the recipe and daily feeding amount before you start.

Where is Emperor made?

Emperor is made in South Africa, and we distribute the range in Zimbabwe. You can speak directly to us about choosing a pack, current availability and where to buy in Harare.

Which packs are available, and how do I buy?

Our Harare range includes Adult All Breed 20 kg, Small Breed Adult 3 kg, Puppy All Breed 18 kg and Puppy Small Pack 2.5 kg. Message us with the pack you want and your location. We’ll confirm current stock, price and where to buy before you make your purchase.

Can my business become an Emperor stockist?

Yes—we welcome enquiries from veterinary practices, pet shops, groomers, breeders and retailers. Tell us your business name, location and the packs you’re interested in. We’ll discuss availability and supply terms so you can assess whether Emperor is a good fit for your customers.

Ready to choose? Ask us about your dog or browse the packs.

The story behind Emperor

Inspired by Rex.
Made for dogs like yours.

Behind Emperor is a much-loved Boerboel named Rex. His family’s search for food he could enjoy inspired the brand—a story rooted in the bond between dogs and the people who care for them.

Read the story in Emperor’s own words.

Meet Rex on Emperor’s blog
From Emperor’s blog

Dog care & nutrition.

Explore more than what goes in the bowl. We’ve selected reading from Emperor on ingredients, feeding, behaviour and summer care.

These articles are written and published by Emperor Premium Dog Food. For concerns about your dog’s health or a change in appetite or behaviour, speak to your veterinarian.

Where to buy

Currently in Harare.

Contact Vetreality on WhatsApp to confirm the current stockist and product availability. Ask us about supply options for other locations.

Check availability
Become a stockist

Stock Emperor.

Veterinary practices, pet shops, groomers, breeders and retailers: enquire about bringing Emperor to your business.

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